Short answer, yes you do.

Generally, over 50% of your website visitors come through Search Engines. Most of them are discovering your site for the first time after searching for a relevant keyword. Search engines like Google assign weightage to websites based on parameters like technical efficacy and content when showing results. To make sure that your website is in sync with those parameters and ranks at the top, you need SEO.

There can be a number of reasons. You might be working with an active 'Google penalty' without even knowing it or maybe the SEO was not done correctly, or you are in a super competitive niche where your peers are deploying better digital marketing strategies. If you need help, call us up for a free SEO audit of the website.

Google is constantly working towards delivering “more personalized search results”. In this quest, the company releases periodic updates to its search algorithms. A Google penalty or ‘action’ is applied when your website is caught violating one or more of its guidelines. Getting a penalty lifted can take anywhere from a few weeks to a year. That's another reason why you should have an SEO expert on board to assist you.

Like we said, SEO is like evolution—you get better with time and effort. You might start seeing initial results for some very obscure keywords within a few days. After a month, you’ll start ranking on more relevant keywords. Within a year, your SERP rankings can significantly improve.

The ROI of SEO varies from industry to industry. Let’s sit together to find out how important it is for your business to rank at the top of search results.

SEO can be a serious asset if online marketing is a key part of your business. Focused keyword selection and content strategy—combined with a technically sound website—help you outrank competitors and tap into new markets. Best of all, SEO generates organic, lasting brand awareness and loyalty.

We thought you would. Use the contact form below to shoot us an email, and we’ll gladly assist you with a custom SEO strategy.